VISION

Paper Screens plays with the complexity of type as it has changed from a print age to a digital age. As a flexible identity, it is able to be recognized from a physical medium to a video motion format. This exploration of typography is translated through the flexible wordmark that is easily recognizable from a distance and up close. The patterns and unified system as a cohesive unit allow the design to be both flexible and unique for everyone.

VISUAL IDENTITY

The flexible P symbol is symbolizes an icon that is half print and half screen. The harsh sharp corners are representative of pixels on a screen, while the edge is dogeared like it's a book page.

The primary colors chosen are representative of the primary colors: red, blue and yellow. This combination creates a base for pixels and print to be visible. 

PROMOTIONAL MOTION GRAPHIC

This motion graphic plays around with the traditional forms of stop-motion animation as it mixes with digital shapes on screen.

MAIL-IN POSTER

This double sided mail-in poster serves as both an informational tool for recipients to register, look at the schedule, and check out the workshops. This multi-purpose poster also has a vibrant poster design on the front as well, so even for those not interested in attending they can hang the poster up as a decoration.